Rod McLaren: Words that work |||

Data vs opinions vs memes

27 June 2025

If we have data, let’s look at data. If all we have are opinions, let’s go with mine.” - Jim Barksdale

and yet

When the data and the anecdotes disagree, the anecdotes are usually right.” - Jeff Bezos

and yet

The @Tesla_AI robotaxi launch begins in Austin this afternoon with customers paying a $4.20 flat fee!” - Elon Musk, valuing meme narrative more than data.

And the HiPPO effect in all three.

Up next Recommended: Estimating digital carbon emissions workshop 17 June 2025, updated 23 June 2025 I joined a really good workshop on Estimating digital carbon emissions by Chris Adams and Katrin Fritsch of the
Latest posts Data vs opinions vs memes Recommended: Estimating digital carbon emissions workshop x.AI’s methane problem, OpenAI’s energy use, Nvidia’s embodied emissions UK gov’s 2025 carbon emission conversion factors Is it harder to make people mask than change their clocks twice a year? Do the AIs know their carbon emissions? No. Carbon.txt You serve as a human firewall. So be a hero. Ripple Energy is going bust, but the wind farms are still spinning Transferring a SIPP from Vanguard to InvestEngine There’s a deadline coming up for state pension top ups: 5th April 2025 Multiple suppliers, start at home: 2 useful energy experiments Content design style guides Yes, wind farms sometimes make less energy during big storms Some UK fintech metrics Working notes: carbon emissions of AI Radical Co-op membership 3 reasons to start with words Forms are temporary, class is permanent - Sport England A quick way freelancers can guestimate their carbon emissions Show them it’s here already Rams: The time of thoughtless design for thoughtless consumption is over 9.79 tonnes CO2e per year The leap from experience to trust Switching bank account to reduce company carbon emissions Climate change is an engineering challenge Dirty internet: carbon aware websites How to play the LinkedIn blogging game 3 stories to complete the Co-op Digital newsletter Words that work for digital + climate transformation When is something ready to publish?